Free marketing tools for your website

Add any of these free calculators and checkers to your own site or blog. Copy the code, paste it into your page (an HTML or custom code block in WordPress, Shopify, Webflow, Wix or Squarespace) and it fits itself to the space. No sign-up, no cost, nothing to maintain.

Tools you can embed

ROAS calculator

Works out return on ad spend, break-even ROAS and profit from ad spend, revenue and margin. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/roas-calculator/?embed=1" title="ROAS calculator" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/roas-calculator/">roas calculator</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Target CPA calculator

Finds the most you can pay for a sale or a lead and still make money. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/target-cpa-calculator/?embed=1" title="Target CPA calculator" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/target-cpa-calculator/">target cpa calculator</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Google Ads budget calculator

Turns a sales or leads target into the monthly Google Ads budget it needs. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/google-ads-budget-calculator/?embed=1" title="Google Ads budget calculator" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/google-ads-budget-calculator/">google ads budget calculator</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Meta ads calculator

Estimates reach, clicks, results and cost for Facebook and Instagram ads. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/meta-ads-calculator/?embed=1" title="Meta ads calculator" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/meta-ads-calculator/">meta ads calculator</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Profit margin calculator

Margin, markup and profit from cost and price, with VAT handled. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/profit-margin-calculator/?embed=1" title="Profit margin calculator" width="100%" height="1500" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/profit-margin-calculator/">profit margin calculator</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Site speed checker

Tests a page’s speed and shows what slows it down and what it may cost in sales. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/site-speed-checker/?embed=1" title="Site speed checker" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/site-speed-checker/">site speed checker</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Merchant Center feed formatter

Cleans and formats a product feed for Google Merchant Center. Open the tool · See the embed

Embed code

<iframe src="https://www.anthonymcgrath.co/tools/google-merchant-feed-formatter/?embed=1" title="Merchant Center feed formatter" width="100%" height="1650" style="border:0;width:100%;max-width:820px" loading="lazy"></iframe>
<p style="font-size:13px">Free <a href="https://www.anthonymcgrath.co/tools/google-merchant-feed-formatter/">merchant center feed formatter</a> by <a href="https://www.anthonymcgrath.co/">Anthony McGrath</a></p>
<script src="https://www.anthonymcgrath.co/embed.js" async></script>

Charts you can embed

Every one of the 30 free data sets has an embed code for its chart, under Use this data on each page.

The small print

The tools are free to embed on any site, as long as the credit line under them stays in place. They load from this site, so they stay up to date, and they do not set tracking cookies on your visitors when embedded.