Anthony McGrath

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Amazon advertising services revenue, 2019 to 2025

Amazon earned $68.6 billion from advertising services in 2025, more than five times the $12.6 billion it reported for 2019. Advertising has grown every year in Amazon's filings and rose by $12.4 billion in 2025 alone.

Compiled by Anthony McGrath from Amazon.com · Updated · 2019 to 2025

Amazon advertising services revenue, 2019 to 2025: chart of the data in the table below

Key findings

  • Amazon's advertising revenue reached $68,635 million in 2025, up from $12,625 million in 2019.
  • Ad revenue grew 22% in 2025, from $56,214 million in 2024 to $68,635 million.
  • The fastest growth came in 2021, when advertising revenue rose 58%, from $19,773 million to $31,160 million.

The data

YearAdvertising services net sales (US$ million)
201912,625
202019,773
202131,160
202237,739
202346,906
202456,214
202568,635

Use this data

Free to use in articles, reports and presentations, with credit and a link to this page. Please also credit the original source.

Sources and method

Annual 'Advertising services' net sales taken from the segment note in Amazon's 10-K filings, using the most recent filing reporting each year.

Amazon first broke out advertising as its own line in the 10-K for 2021, with figures back to 2019; earlier years were included in 'Other' and are not comparable, so are left out.

Writing about this?

I have 22 years in Google Ads, Meta, tracking and ecommerce, and I am happy to give an expert comment or explain what the numbers mean for businesses.

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