Anthony McGrath

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CMS market share of all websites, October 2026

WordPress runs 39.5% of all websites and 58.3% of sites whose content management system can be identified, far ahead of any rival. Hosted builders Shopify, Wix and Squarespace follow, while older open-source systems such as Joomla and Drupal now each run around 1% or less of the web.

Compiled by Anthony McGrath from W3Techs · Updated · WordPress to Bigcommerce

CMS market share of all websites, October 2026: chart of the data in the table below

Key findings

  • WordPress is used by 39.5% of all websites, a 58.3% share of sites using a known CMS.
  • Shopify is the second most used CMS at 5.3% of all websites (7.9% of the CMS market).
  • Drupal now runs just 0.6% of all websites, behind Webflow, Tilda and Duda at 0.8%, 0.8% and 0.7%.

The data

Content management systemShare of all websites (%)Share of CMS market (%)
WordPress39.558.3
Shopify5.37.9
Wix4.26.2
Squarespace2.43.6
Joomla1.11.6
Tilda0.81.2
Webflow0.81.2
Duda0.71.1
Drupal0.60.9
GoDaddy Website Builder0.60.9
Adobe Systems (incl. Magento and AEM)0.60.9
Google Systems0.50.8
PrestaShop0.50.7
Bitrix0.40.6
Weebly0.40.6
TYPO30.30.5
OpenCart0.30.5
HubSpot CMS0.20.2
Bigcommerce0.10.1

Use this data

Free to use in articles, reports and presentations, with credit and a link to this page. Please also credit the original source.

Sources and method

Rows copied from the W3Techs CMS overview table as published on 29 October 2026. The first number column is the share of all websites surveyed; the second is the share among websites using a CMS W3Techs can identify.

W3Techs reports that 32.1% of websites use none of the CMSs it monitors; that row is left out because it has no market share figure. W3Techs does not list Magento separately: it is grouped under Adobe Systems with Adobe Experience Manager. W3Techs surveys the top 10 million websites, not every site on the web.

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I have 22 years in Google Ads, Meta, tracking and ecommerce, and I am happy to give an expert comment or explain what the numbers mean for businesses.

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